3. How To Craft A Strong Marketing Message | Coursetakers

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Digital Marketing For Coaches (Life & Health Coaching)

1. Introduction

1. Introduction (3:14)
2. How To Get Your Certificate (0:38)

2. Designing Your Coaching Offer & Finding Your Niche

1. The Different Coaching Business Models Explained (4:28)
2. The Secret: You Are The Product (2:35)
3. Creating Your Ideal Coaching Persona (4:34)
4. How To Understand Your Client's Pain Points (3:06)
5. How To Find Your Coaching Niche (3:37)
6. Defining your coaching offer (1:23)
7. Describing your coaching offer (4:02)
8. Structuring & differentiating your coaching offer (3:23)

3. Your Marketing Game Plan

1. Digital Marketing Game Plan (7:00)
2. How To Set Smart Marketing Goals (6:49)
3. How To Craft A Strong Marketing Message (5:52)
4. How To Choose The Right Marketing Channel (7:56)

4. Email Marketing For Coaches

1. Email Marketing Introduction (2:51)
2. How To Build An Email List As A Coach (3:05)
3. Automated vs Manual Email Campaigns (3:40)
4. Your First Autoresponder Series (10:28)
5. The Best Subject Lines For Higher Open Rates (4:30)
6. How To Create An Effective Lead Magnet (4:35)

5. Wordpress For Coaches

1. Wordpress Introduction (1:04)
2. How To Use Wordpress As A Coach (7:33)
3. How To Install Wordpress (4:54)
5. How To Create Your First Landing Page (6:02)
6. How To Create A Thank You Page (3:02)

6. General Social Media Strategies

1. Your Social Media Plan (8:19)
2. Create Content Your Audience Will Thank You For (6:26)
3. How To Create Content That Gets Shares (5:03)
4.10 Tactics To Get More Followers (5:03)
5. More Ways To Get Shares & Likes (1:23)

7. Youtube Marketing As A Coach

1. Starting A Youtube Channel As A Coach (4:48)
2. How To Do Keyword Research The Right Way (3:55)
3. My Youtube Content Strategy (3:59)
4. More Youtube Marketing Tips (2:53)

8. Facebook

1. The Pros And Cons Of Facebook Ads (4:34)
2. How To Set Up Your Lead Ads In Facebook (6:11)
3. Setting Up Your Facebook Pixel (4:05)
4. Using Pixel Conversions For Cheaper Lead Ads (3:19)

9. Bonus Personal Branding

1. Personal Branding Intro (2:31)
2. Building A Personal Brand (7:15)
3. Why Authenticity Is Key (4:19)
4. Coming Up With A Website Name (6:01)
5. Your Value Proposition (5:41)
6. Designing A Logo (8:49)

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3. How To Craft A Strong Marketing Message

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