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Entrepreneurship & Innovation
1. Introduction to the course
1. Introduction to the course (2:39)
2. Innovation
1. Innovative firms (3:40)
2. Framework for Innovation (4:12)
3. Culture of innovation - process and types (11:03)
4. Sources of Innovation (7:36)
5. Marketing Strategy (11:27)
3. Entrepreneurship
1. Entrepreneurship assignment (10:05)
4. Concluding lecture
1. Concluding lecture
5. Bonus
1. What can Covid teach us about Entrepreneurship and Innovation? (9:19)
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1. What can Covid teach us about Entrepreneurship and Innovation?
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